Jelly Belly has taken their delicious creation, the jelly bean, and turned it into something new.
The Lollibean. Now you can savor the beans you love to your hearts content in a new long-lasting bean shaped pop. These tasty beans are also aesthetically pleasing, pure eye-candy.
Jelly Belly has not rolled these out in mass numbers yet.The word on the street is Jelly Belly plans to increase distribution of their delicious new creation in time for Easter sales. If you know anyone who wants to taste-test something different from Jelly Belly and the easter bunny this year, these little goodies should do the trick.
Lollibean
Jelly Belly Unveils the Next Generation of Lollipop
Trend Themes
1. Bean-shaped Pops - The development of bean-shaped pops creates an opportunity for candy manufacturers to create visually appealing and novel ways to enjoy traditional candies.
2. Jelly Bean Innovation - The creation of Lollibeans demonstrates that even well-established products can be reimagined and transformed into new, innovative offerings that can attract customers.
3. Seasonal Product Launches - The timing of the Lollibean release for Easter sales highlights an opportunity for candy manufacturers to capitalize on seasonal demand by introducing new and unique products for holidays and special events.
Industry Implications
1. Candy Manufacturing - Candy manufacturers can leverage the development of new candy forms such as bean-shaped pops and explore new flavors and packaging to create innovative products that appeal to a broader consumer base.
2. Seasonal Retail - The Easter sales release of Lollibean highlights opportunities for retail companies to capitalize on seasonal consumer demand by promoting and displaying new and innovative candy products during these holidays and events.
3. Food Service - Restaurants and cafes can leverage the popularity of novel candy products by incorporating them into their menus, offering them as desserts, or using them as part of a unique food service experience.