China-born Jayden Tang is a fashion photographer who now lives and works in London, England after getting an M.A. in fashion photography at the London College of Fashion. Jayden Tang's latest editorial for Fashion156 is a beauty editorial that features war-painted male models with elusive gazes.
Makeup artist Kim Keifer's eccentric and colorful work in this spread fits swimmingly with hair stylist Atsushi Ninomiya's bedhead looks.
Implications - Modern-day men are experimenting with their looks as society becomes more open. No longer looking to appear super masculine, male shoppers are embracing different sides of themsevles. Designers could create more products that allow men to express their fluidity in order to grow their audience.
Warpaint Makeup Spreads
Photographer Jayden Tang's Eccentric Men's Grooming Editorial
Trend Themes
1. Fluidity in Men's Grooming - The growing trend of men experimenting with their looks and embracing different sides of themselves.
2. Eccentric and Colorful Makeup - The trend of makeup artists creating eccentric and colorful looks for male models.
3. Bedhead Hairstyles - The trend of hairstylists creating disheveled and effortless bedhead looks for male models.
Industry Implications
1. Fashion Design - Designers have an opportunity to create products that cater to the growing demand for gender fluidity in men's grooming.
2. Makeup Artistry - Makeup artists can capitalize on the trend of creating eccentric and colorful looks for male models by expanding their offerings and services to male customers.
3. Hair Styling - Hairstylists can explore the trend of bedhead hairstyles for men and develop new techniques and products that cater to this look.