Coordinating Furniture Photography

Jasmine Deporta's Latest Editorial Takes Place on the Couch

If you've ever felt like you blend into the furniture, then Jasmine Deporta's latest editorial will really speak to you.

Deporta is best known for unusual fashion editorials. This time around, she decided to coordinate her model's outfits to second-hand sofas she found in a warehouse. While the models are pretty regardless what type of furniture they're posing on, the concept is exceptionally bizarre and that's exactly what keeps it captivating. Color-coordinating your bag to your shoes is one thing, but matching your cardigan to the cushions is an quite another!

Sofas are an especially inspired choice, considering their significance to our lives. They are where we socialize with friends, watch our favorite television shows, nurse our hangovers from hell and cry over our bad break-ups.
Trend Themes
1. Color-coordinated Outfits - Disruptive innovation opportunity: Create a fashion brand that offers color-coordinated outfits inspired by furniture patterns.
2. Unusual Fashion Editorials - Disruptive innovation opportunity: Develop a platform that curates and showcases unusual fashion editorials featuring unconventional themes.
3. Fashion and Interior Design Fusion - Disruptive innovation opportunity: Explore collaborations between fashion brands and interior designers to create cohesive fashion and home decor collections inspired by each other.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate augmented reality (AR) technology into fashion retail, allowing customers to virtually try on outfits with color-coordinated furniture backgrounds.
2. Photography - Disruptive innovation opportunity: Develop a photography platform that connects photographers and clients specifically for coordinating furniture photography projects.
3. Interior Design - Disruptive innovation opportunity: Utilize 3D printing technology to create customizable furniture pieces that seamlessly blend with color-coordinated outfits in fashion editorials.

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