Taiwanese fashion labels oqLiq and GOOPiMADE work in collaboration on a new collection by the name of IRREPLACEABLE RUST. The seasonal capsule is made up of well-crafted apparel that is inspired by traditional Japanese culture. The duo spotlight intricate craftsmanship of the culture and delivers a slew of functional outerwear looks.
There are two different styles that distinctly show through, with items such as parkas, hoodies, and wide pants. These give off billowing energy and oversized fits in deep hues of navy blue, maroon, and black. This is inspired by chadō, which is the traditional Japanese tea ceremony. This gives off a spirit of harmony and purity, bringing the perspective of beauty in imperfect designs.
Traditional Japanese-Themed Fashion
oqLiq and GOOPiMADE Launch the IRREPLACEABLE RUST Capsule
Trend Themes
1. Japanese-inspired Fashion - There is an opportunity for fashion brands to draw inspiration from traditional Japanese culture and introduce the unique designs to global audiences.
2. Cultural Craftsmanship - Consumers are increasingly interested in handcrafted, high-quality clothing that showcases the skill and art of a particular culture.
3. Oversized Fits - With the rise of comfortable and casual fashion, there is an opportunity to create oversized and billowing designs that offer functionality and comfort.
Industry Implications
1. Fashion - The fashion industry can incorporate traditional cultural elements into their designs, inspiring consumers to embrace unique and alternative styles.
2. Textile - The textile industry has an opportunity to support the production of high-quality fabrics and materials that are often used in traditional Japanese clothing.
3. Retail - Retail businesses can provide platforms for traditional Japanese-inspired fashion brands to showcase their products and reach a wider audience.