'Moshi's' new 'IonBank' battery packs have proven popular among ethically minded consumers at CES 2016. Unlike other high-end tech accessories, Moshi has designed a line of products that are both stylish and cruelty-free.
Moshi's new 'IonBank' collection consists of three different battery packs: the IonBank 3K, the IonBank 5K and the IonBank 10K. These battery packs feature varying energy capacities that are designed to meet the needs of different consumers. Each battery pack contains SmartSense circuitry that allows the device to charge while it is simultaneously powering your smartphone. This allows the device to provide the exact amount of energy needed to charge your phone while still setting aside additional juice for later.
Aside from helping consumers keep their devices fully charged, the Moshi battery packs also serve as stylish tech accessories. Each device is made from vegan leather, which provides a cruelty-free alternative for ethically minded consumers.
Vegan-Leather Battery Packs
The 'IonBank' Battery Packs Were Revealed by 'Moshi' at CES 2016
Trend Themes
1. Ethical Tech Accessories - The popularity of Moshi's 'IonBank' battery packs indicates a trend towards consumers seeking stylish and cruelty-free tech accessories.
2. Smart Charging Technology - The SmartSense circuitry in Moshi's battery packs demonstrates a trend towards devices that can charge smartphones while also preserving energy for later use.
3. Cruelty-free Materials - The use of vegan leather in Moshi's battery packs reflects a trend towards ethically sourced and sustainable materials in consumer products.
Industry Implications
1. Technology Accessories - Companies in the technology accessories industry can explore the opportunity to develop more stylish and cruelty-free products to cater to the demand of ethically minded consumers.
2. Smartphone Accessories - In the smartphone accessories industry, there is potential to disrupt the market by developing innovative charging solutions with smart charging technology like Moshi's IonBank.
3. Sustainable Materials - The use of cruelty-free and sustainable materials, such as vegan leather, presents an opportunity for companies in the materials industry to meet the growing demand for ethical and eco-friendly products.