The all-new Phygital Park 'Alice: The Return to Wonderland' is a fun and family-friendly entertainment venue that is redefining the qualities of an interactive park.
Inspired by the children’s classic book and the wild world that Alice falls into, the Phygital Park concept integrates art and technology, as well as storytelling and educational components to awaken creativity in kids and adults of all ages. The Phygital Park blends physical and digital activities, blurring the lines between the magical and the real. In all, there are 10 interactive activities to partake in while sharpening one's thinking, agility and other skills.
After its stay in Shenzhen, the Alice: The Return to Wonderland concept designed and executed by Hello Computer will be toured across China over the course of 15 months.
Whimsical Phygital Attractions
'Alice: The Return to Wonderland' is an Engaging, Interactive Park
Trend Themes
1. Phygital Park Concept - The integration of art, technology, and storytelling in Phygital Parks presents disruptive innovation opportunities in the entertainment industry.
2. Blurring Physical and Digital - The blurring of physical and digital activities in interactive parks opens up new possibilities for immersive experiences in the entertainment sector.
3. Interactive and Educational Entertainment - The combination of interactive and educational components in entertainment venues allows for innovative ways to engage and inspire creativity in visitors.
Industry Implications
1. Entertainment - The entertainment industry can explore the Phygital Park concept to create engaging and immersive experiences for audiences.
2. Art and Technology - The integration of art and technology in Phygital Parks presents opportunities for innovation in the art and technology industries.
3. Tourism - The Alice: The Return to Wonderland concept could attract tourists and be replicated in other locations, opening up possibilities for innovative tourism experiences.