With the introduction of public healthcare plans, picking an insurance plan in the U.S. can be a nightmare -- but this insurance app completely simplifies the process.
The HoneyInsured insurance app helps users pick an insurance plan by asking them a series of very simple questions, like whether they prefer cheap but risky or expensive but safe insurance or whether they're willing to pay more for a larger choice of doctors. Once they've clicked through and responded to the questions, the insurance app's algorithm offers each user a personalized and non-overwhelming choice of insurance plans. For each plan, the app offers a list of useful, highly applicable FAQ, like: "How much would I pay if I got a bad flu?"
Apps like this one that narrow down a broad base of information to help make important life decisions appeal heavily to Millennial users.
Simplified Insurance Apps
This App Reduces Picking an Insurance Plan to Four Simple Questions
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Industry Implications
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3. Healthcare Industry - Designing apps that offer user-friendly healthcare options for Millennial clients.