Female-Specific Career Platforms

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InHerSights Debuts New Mobile App to Support Women Amid COVID-19

Women have generally struggled more in the workplace compared to men, and with the ongoing global pandemic, women are at an even greater disadvantage finding employment – cue the new InHerSights app. The platform is dedicated to helping women find the correct career and opportunity for their lifestyle. The InHerSights app collects 16 key metrics that "often matter more to working women" including flexible work hours, maternity and adoptive leave, and child care, among others.

InHerSight co-founder and CEO Ursula Mead commented on the launch of the app, stating: "Our hope is that women using the app after being laid off or while furloughed can jumpstart their search using the tools we’ve provided," said Mead, of the new app. "Of course, we want women who need jobs to find them as fast as possible, but we also want to return to them that sense of control over their careers," she added.
Trend Themes
1. Female-centered Job Platforms - A surge of new apps and job platforms are being developed specifically for women, offering tailored opportunities and flexible arrangements.
2. Data-driven Career Matchmaking - Technology-driven platforms are collecting metrics from job seekers to match them with employers that reflect their values, lifestyle, and needs.
3. Female Empowerment in the Workplace - Companies are investing in employee well-being and family-friendly policies to support career growth and work-life balance for their female workforce.
Industry Implications
1. HR and Recruitment - HR and recruitment industries have the opportunity to develop specialized tools and services to attract and retain a female workforce.
2. Technology and Apps - The tech industry can play a critical role in developing innovative solutions that cater to women's needs, from job matching to flexible work arrangements.
3. Women's Lifestyle and Wellness - Industries that prioritize women's lifestyle and wellness, such as health and beauty, can collaborate with job platforms to offer value-added benefits and services to their audience.

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