This illustration wine labeling features quirky drawings that give the sophisticated vino a childlike charm.
The wine branding was created by graphic designer Mariana Rio, who hand-drew the illustration that can be seen covering these bottles. The artist began by trying to create something out of the influence of the name of the wine -- 'Singular' -- but instead ended up with an illustration that represents quite the opposite. The illustrations of people reaching out in a crowd represent everyone's search for and contentment with their loved ones.
Because the artist realized in her own work that human beings are dynamic but have a lot of common ground, the resulting illustration wine branding is able to decorate these bottles while also sending an endearing message.
Shadowed Illustration Wine Branding
This Labeling Started Off with One Idea and Ended with Another
Trend Themes
-
Quirky Wine Branding — Creating wine branding with quirky illustrations that adds a childlike charm to the sophisticated vino.
-
Hand-drawn Illustrations — Using hand-drawn illustrations in wine branding that adds a unique and personal touch to the label design.
-
Message-driven Branding — Focusing on the message and meaning behind wine branding to add a deeper level of purpose to the product.
Industry Implications
-
Wine Industry — Using unique and personalized wine branding to differentiate themselves from competitors.
-
Graphic Design Industry — Incorporating hand-drawn illustrations in branding to create a distinct and memorable design for clients.
-
Artistic Industries — Merging artistic expression and marketing to create more meaningful and impactful branding solutions for clients.