The i-D Pre-Spring 2014 editorial tells the classic tale of two lovestruck individuals, but gives it some edge by also focusing heavily on their rocker style. Outfitted entirely in pieces pulled from the recent Diesel Tribute Leather Collection, the looks are appropriately punked out. They are even given a bit of a retro feel thanks to the black and white photos.
Shot in London, England, by photographer Boo George with art direction by Nicola Formichetti, the i-D Pre-Spring 2014 editorial is titled 'Adore Me.' The perfect theme for the month of Valentine's Day, it stars Next model Daisy Lowe and D1 male model Aaron Vernon. The two were styled by Caroline Newell, with hair by Angelo Seminara and makeup by Hiromi Ueda, who used MAC products.
Rocker Love Story Editorials
The i-D Pre-Spring 2014 Photoshoot Stars a Punked Out Daisy Lowe
Trend Themes
1. Punked Out Fashion - Disruptive innovation opportunity: Create a line of edgy, rocker-inspired clothing that combines retro vibes with a modern twist.
2. Retro Black and White Photography - Disruptive innovation opportunity: Develop a platform or app that allows users to easily create black and white photos with a retro look, similar to the i-D Pre-Spring 2014 editorial.
3. Model Collaborations - Disruptive innovation opportunity: Build a platform that connects emerging models with photographers, stylists, and makeup artists to collaborate on editorial shoots like the i-D Pre-Spring 2014.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Use sustainable materials and ethical production practices to create a line of punk-inspired clothing that appeals to eco-conscious consumers.
2. Photography - Disruptive innovation opportunity: Develop an AI-powered photo editing software that automatically applies black and white filters and retro effects to enhance images.
3. Modeling - Disruptive innovation opportunity: Create an online marketplace that connects freelance models with brands, photographers, and stylists for collaborations and editorial shoots.