With the weather really starting to warm up, Reebok decided to release a pair of ice cream sneakers that are perfect to pair with vivid summer ensembles.
Although the use of hues of pink, blue, and brown make the ice cream sneakers stand out, the InstaPump Fury model has been the subject of some very unconventional editions in the past as well -- including a holiday pair that honored the Grinch, and more recently, one that featured a neon colorway that was inspired by water guns.
In addition to the hues of pink, blue, and brown that represent the different flavors of ice cream, the sneakers feature waffle detailing on the heels as well to bring home the summery theme.
Vivid Ice Cream Sneakers
The Latest InstaPump Fury Design was Inspired by Ice Cream Cones
Trend Themes
1. Ice Cream Inspired Sneakers - Reebok's latest release of ice cream inspired sneakers presents opportunities for other brands to create unique designer collaborations with popular seasonal items.
2. Vivid Colorway Footwear - The use of bold and bright colors in footwear design presents an opportunity for shoe manufacturers to release show-stopping collections for the fashion forward consumer.
3. Seasonal Themed Shoes - Designing seasonal themed shoes presents an opportunity for footwear brands to create collections that capture the essence of a time of year and offers a unique twist to classic shoe styles.
Industry Implications
1. Athletic Shoes - The athletic shoe industry can capitalize on the trend of using bold and unconventional colors to create customized shoe lines for sports teams, gym enthusiasts and fitness studios.
2. Designer Fashion - The designer fashion industry can benefit from releasing seasonal shoe lines that incorporates unique and playful themes to help stand out in a crowded market.
3. Ice Cream Industry - The ice cream industry can create creative collaborations with footwear brands to produce fun and playful products that caters to ice cream lovers and fashion enthusiasts alike.