The brand new HTC Desire phones are comprehensively more interesting looking and vibrant than their predecessors thanks to the Taiwanese smartphone maker's decision to allow urban streetwear fashion to influence the device's design and color schemes.
The new HTC Desire 530, 630 and 825 all feature a special 'micro splash' appearance, the likes of which has grown increasingly common in urban sportswear apparel in recent years.
As far as the phone itself is concerned, the devices offer displays ranging from 5-inch to 5.5-inch 720p displays. The HTC Desire 825 features BoomSound stereo speakers and a bigger battery than its two siblings, both of which cost a little less than the Desire 825. However there's no question that these smartphones use design and appearance as their unique selling point, and are targeted towards urban youngsters.
Streetwear-Inspired Phones
The New HTC Desire Phones Are Inspired By Streetwear Fashion
Trend Themes
1. Streetwear-inspired Designs - Businesses in the tech industry can leverage the popularity of urban fashion trends by incorporating streetwear-inspired designs into their products to attract younger, trend-conscious consumers.
2. Micro Splash Appearance - The use of 'micro splash' appearance, as seen in the HTC Desire phones, can be adopted in various industries to add a distinctive look to their products and stand out in crowded markets.
3. Targeted Youth Marketing - Companies in multiple industries can benefit by targeting and creating products specifically tailored to the tastes and preferences of younger demographics through more vibrant and fashionable aesthetics.
Industry Implications
1. Smartphone Industry - Smartphone makers can capture the attention of trend-conscious younger consumers by designing devices with streetwear-inspired design and color schemes similar to the HTC Desire phones.
2. Fashion Industry - Fashion brands can offer streetwear-inspired phone accessories in addition to their apparel lines, to take advantage of this growing trend in technology.
3. Consumer Electronics Industry - Other consumer electronics, such as laptops and tablets, can also adopt the 'micro splash' appearance seen in the HTC Desire series to create a unique, designer look for their products.