The Hovis Home Bakes are being launched as part of Hovis Bakers product range to provide consumers with an ultra-easy way to enjoy freshly baked bread from home. The product features a partly baked profile that only needs to be popped in the oven at home to have it ready for serving in just 10-minutes. The bread comes in three flavors including Seeds Rolls, Rustic White and White Baguettes, which are launching just in time for the cold weather to make it great for enjoyment at home.
The Hovis Home Bakes are arriving in the UK and feature a significantly longer shelf life than conventionally sold bread products. This could help to reduce food waste and maximize convenience for consumers.
Ready-to-Bake Bread Products
Hovis Home Bakes Come in Three Options
Trend Themes
1. Ready-to-bake Bread Products - The rise of ready-to-bake bread products presents an opportunity for companies to increase convenience for consumers and reduce food waste.
2. Shelf-life Extension - Extending the shelf-life of bread products could present an opportunity for companies to not only reduce food waste but also increase convenience for consumers.
3. Home Baking - The trend of home-baking is on the rise, and companies can capitalize on this by providing consumers with easy-to-use and convenient baking options.
Industry Implications
1. Bakery - The bakery industry can take advantage of the rise of ready-to-bake bread products by increasing production and offering a wider variety of options.
2. Food Retail - Food retailers can benefit from the convenience factor of ready-to-bake bread products as well as the longer shelf-life that allows for easier distribution.
3. Food Packaging - The trend of ready-to-bake bread products presents an opportunity for the food packaging industry to develop more sustainable and convenient packaging options.