NOCTA, the fashion label by Drake continues to work together with Nike to launch two new tonal iterations of the signature Hot Step sneaker model for the season. The first colorway is the Champagne hue, which delivers muted tones across the entire silhouette.
It accents the quilted leather throughout the upper, the mesh tongues, and the midsoles that have cut along the base. Black adds a touch of tonal contrast and can be seen in the interior lining and the NOCTA branding that is seen inside the bubbles along the tongue. Metallic gold rounds out the shoe at the small Swoosh emblems at the lateral side of the heel. The second colorway is a purple hue with the same design language.
Textural Single Tonal Sneakers
NOCTA and Nike Deliver Two New Tonal Hot Step Sneakers
Trend Themes
1. Tonal Sneaker Trend - The popularity of tonal sneakers is increasing, creating opportunities for fashion brands and designers to experiment with different colorways and textures.
2. Collaborative Fashion - Collaborations between fashion labels and sportswear brands such as NOCTA and Nike are becoming more common, leading to creative and innovative designs.
3. Incorporation of Metallic Elements - The use of metallic elements, such as gold accents, in sneakers is a growing trend that presents opportunities for brands to add unique details to their designs.
Industry Implications
1. Fashion Industry - Fashion brands can explore the tonal sneaker trend and collaborate with sportswear brands to bring unique and innovative designs to the market.
2. Sportswear Industry - Sportswear brands can leverage collaborations with fashion labels to create new and exciting designs that appeal to a wider range of consumers.
3. Metalworking Industry - The use of metallic elements in sneakers presents opportunities for metalworking companies to provide unique components that can be incorporated into shoe design.