Perching House Key Pegs

Hometree by KK Wong Accounts for Children Returning to the Nest

The concept behind Hometree by KK Wong is utterly delightful, as a comment on and an appreciation of kindred life. Taking from the Asian culture's value of family, the designer created this elegant branching ornament on which one blue bird can be perched for each parent and child.

The idea is that when every family member returns home at the end of the day, he can hang his keys from a cute avian clip. When every bird is clutching a set, the tree is full and the house is as it should be.

It's handy to have a designated place to put your keys, and the hook and peg system is quite convenient. But spreading its wings beyond practicality alone, Hometree by KK Wong provides endearing decor and a heartwarming metaphor behind it.
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