Salt Optics teamed up with Aether Apparel to produce a line of high-performance sunglasses that protect against the wind. While there are a number of glasses that are designed to block out the wind, these frames often obscure the wearer's peripheral vision. The Salt x Aether glasses are designed to protect the wearer without blocking their view.
The high-performance glasses are designed to help protect against glare and wind. The glasses feature plastic fairings that wrap around the sides of the lenses. Unlike other action glasses, these fairings contain tiny holes that allow the user to maintain their peripheral vision. The glasses also feature double-layer Zeiss lenses, which adjust to changing light conditions.
The protective eyewear is the perfect option for those who enjoy fast-paced outdoor activities such as cycling.
Wind-Blocking Eyewear
Salt Optics' High-Performance Sunglasses Block Glare and Wind
Trend Themes
1. Wind-blocking Eyewear - Tech-enabled wind-blocking glasses present opportunities such as customization and medical use cases for outdoor activities.
2. Performance Sunglasses - Innovative lens designs and materials for performance glasses provide opportunities to improve user comfort, visual acuity, and medical expertise.
3. Fairings Technology - Developing fairings containing tiny holes that permit peripheral vision in eyewear could lead to new designs, shapes, and applications in the eyewear industry.
Industry Implications
1. Outdoor Sports - Technologically advanced sunglasses for outdoor sports present growth opportunities, such as customization, collaborations, and medical uses.
2. Fashion - Fashion glasses for outdoor activities combined with wind-blocking and glare-reducing technology can open up new markets for designers and retailers.
3. Healthcare - Specialized outdoor performance glasses offer healthcare professionals an innovative tool for visual evaluation and treatment of individuals with light-sensitive conditions.