Almantas Petkunas and Vanessa Lee star in the 'Hello Stranger' Prestage fashion story. Gracing the publication's 7th issue, this striking editorial takes inspiration from the pop art genre.
Models Almantas and Vanessa are captured by photographer Michiel Meewis who brings his artful visual inspiration to life. The duo poses with architectural and surrealist props and even pulls off patterned face makeup that is reminiscent of artist Roy Lichtenstein's dotted graphic works.
The 'Hello Stranger' Prestage editorial features timeless and elegant styling that is courtesy of Nickey Warunthorn. Vanessa wears silhouettes that are feminine and sculptural while Almantas opts for subtle textile patterns and classically tailored shapes. This visually vivid portrait series is an homage to retro pop art imagery that is infused with a wardrobe of clean and modern garments.
Modernist Pop Art Editorials
The Hello Stranger Prestage Magazine Fashion Story is Retro-Infused
Trend Themes
1. Retro-inspired Fashion - Disruptive innovation opportunity: Develop sustainable and ethical clothing lines that incorporate retro-inspired designs and materials, catering to consumers' growing interest in nostalgic fashion trends.
2. Art-inspired Editorials - Disruptive innovation opportunity: Create interactive digital platforms that allow users to virtually try on and purchase curated fashion looks inspired by iconic artworks, merging the worlds of art and fashion.
3. Architectural Props in Fashion - Disruptive innovation opportunity: Collaborate with architectural designers to develop multifunctional fashion accessories that incorporate innovative materials and unique structural designs, offering consumers a bold and avant-garde fashion statement.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate augmented reality (AR) technology into online shopping experiences, allowing customers to virtually visualize and try on garments before making a purchase, enhancing the convenience and reducing returns.
2. Art - Disruptive innovation opportunity: Create platforms that bridge the gap between the art world and fashion industry, offering artists a new avenue to connect with fashion brands for collaborative projects that blend fashion and art.
3. Architecture - Disruptive innovation opportunity: Develop sustainable and eco-friendly architectural materials that can be repurposed for fashion accessories, merging architecture and fashion to create innovative and environmentally conscious products.