French fashion label Hélas’ Spring/Summer 2022 drop blends elements of the past, present, and future to create a range of fashion classics. This comes after the brand's latest web-exclusive 12-piece launch last month.
Inspired by multiple influences like old French architecture and the 1847 painting "Les Romains de la décadence," the multi-dimensional collection features references on coordinating sets, tracksuits, and graphic T-shirts. Colorblock hoodies arrive in beige, brick, salmon, sea moss green and more. Pajama sets and classic umbrella hoodies are unique additions to the range. A standout piece is the ‘Hellas’ denim set in deep blue, complete with white contrasting stitching and flame detailing.
The new Hélas collection releases on Wednesday, May 11 on the Hélas website.
Influential French Apparel
The Hélas Spring/Summer 2022 Collection Features Timeless Pieces
Trend Themes
1. Timeless Fashion Classics - Opportunity for apparel brands to create collections that blend elements of the past, present, and future to create timeless pieces.
2. Colorblock Hoodies - Opportunity for apparel brands to incorporate bold colorblocking into their hoodie designs.
3. Denim Sets with Contrasting Stitching and Detailing - Opportunity for apparel brands to create denim sets with eye-catching detailing to stand out in the market.
Industry Implications
1. Apparel Industry - Opportunity for apparel brands to incorporate multi-dimensional elements and influences to create unique collections.
2. Fashion Industry - Opportunity for fashion brands to introduce coordinating sets, tracksuits, and graphic t-shirts in their collections.
3. E-commerce Industry - Opportunity for e-commerce websites to offer exclusive web-based collections for their audience.