The Healy Group recently debuted a new sugar alternative made from finely ground discarded cocoa shells. Called PrimaFi Cocoa, the sweetener is ideal for chocolate products and has no adverse sensory impact on the final product. This eco-friendly product is available in both light and dark powders for milk and dark chocolate products. Moreover, PrimaFi Cocoa is reported to improve gut health, as it boasts dietary fiber that has been shown to have well-established health benefits including digestive wellbeing.
According to founder of the Healy Group, Gareth Healthy, the product is a "straight one-for-one swap with sugar" and can dramatically reduce the carbon footprint of traditional chocolate making by repurposing the otherwise discarded cocoa shells.
Upcycled Cocoa-Based Sweeteners
The Healy Group Debuted a Sugar Alternative Called PrimaFI Cocoa
Trend Themes
1. Upcycling Food Waste - PrimaFi Cocoa demonstrates the potential of using food waste as a sustainable source for sweeteners and other food products.
2. Alternative Sweeteners - The rise of alternative sweeteners like PrimaFi Cocoa could disrupt the traditional sugar industry and offer new options for consumers seeking healthier and more sustainable choices.
3. Functional Food - PrimaFi Cocoa's reported benefits for gut health demonstrate the growing trend of consumers seeking functional food products that offer both nutrition and health benefits.
Industry Implications
1. Food Manufacturing - The food manufacturing industry can explore opportunities for developing new products that utilize upcycled food waste and alternative sweeteners like PrimaFi Cocoa.
2. Confectionery - The confectionery industry can incorporate PrimaFi Cocoa as a sustainable and healthy alternative to traditional sugar in their chocolate products.
3. Health and Wellness - The health and wellness industry can market PrimaFi Cocoa as a functional food that promotes digestive health and overall wellbeing.