Cuban-Inspired Couture

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Chanel's Cuban-Themed Runway Presentation Celebrates Havana Fashion

Karl Lagerfeld's Cuban Chanel 2016/2017 runway presentation was a celebration of Havana fashion and was hosted in the historic city. The show featured famous attendees like Kristen Stewart, Tilda Swinton, Vin Diesel and Vanessa Paradis among others.

The Cuban Chanel show is described by Chantal Fernandez of 'Fasionista' as a collection that "will focus on a mysterious, musical Havana high life still associated with prerevolutionary exuberance, with some military elements thrown in."

Putting his French influence on Cuban culture, designer Karl Lagerfeld fuses classic Havana fashions with contemporary elements that are synonymous with the Chanel brand. The stunning collection features vibrant colors, tweed textiles, glamorous accessories and many other mixed accents.
Trend Themes
1. Cuban-inspired Fashion - Fashion industry can incorporate Cuban and Caribbean-inspired styles to bring innovative and diverse fashion trends to the market.
2. Celebrity-inspired Fashion - Fashion industry can tap into celebrity idols attending major fashion events to market and reinforce brand relevance and trendsetting.
3. Vintage-inspired Fashion - Fashion industry can rejuvenate vintage and heritage apparel and incorporate modern twists for a new generation of consumers seeking a unique, authentic and sustainable alternative.
Industry Implications
1. Fashion - High-end fashion houses like Chanel can lead innovative fashion trends and reinvigorate their brand's relevance by showcasing inspirations from different cultures.
2. Tourism - Fashion events with a unique cultural flair like the Cuban Chanel show can act as catalysts for tourism development by reviving interests and showcasing destinations to a global audience.
3. Luxury Goods - Luxury brands like Chanel can expand their product lines by creating perfumes, jewelry, and other products inspired by the themes and colors present in their fashion shows.

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