The Harper's Bazaar ‘Supermodel Supernatural’ photo spread has iconic models posing in front of the camera lens with minimal makeup. What's more, the photos were not touched up for the magazine.
The supermodels depicted in this editorial are well seasoned, as some have soft wrinkles crinkling in the corners of their eyes and lips. The entire spread is still absolutely stunning, as all of them still look beautiful, even without the touch ups. What comes through is their natural beauty, which is why I like this photo spread so much.
Au Naturale Editorials
The Unretouched Harper's Bazaar 'Supermodels Supernatural' Photo Spread
Trend Themes
1. Minimal Makeup - Disruptive innovation opportunity: Develop all-natural, minimalist makeup products that enhance natural beauty without covering it up.
2. Unretouched Photography - Disruptive innovation opportunity: Create a platform or service that promotes unretouched photography, celebrating and normalizing natural beauty.
3. Embracing Aging - Disruptive innovation opportunity: Design skincare products and services tailored to embrace and enhance the natural signs of aging, empowering individuals to feel confident at any age.
Industry Implications
1. Cosmetics - Disruptive innovation opportunity: Develop a line of cosmetics that focuses on minimalism and natural beauty, offering alternatives to heavily retouched images in the industry.
2. Photography - Disruptive innovation opportunity: Build a photography platform or app that encourages and showcases unretouched images, disrupting the prevailing retouching practices in the industry.
3. Skincare - Disruptive innovation opportunity: Create a range of skincare products that embrace and celebrate aging, catering to the growing demand for natural and inclusive beauty solutions.