Guerrero, a tortilla brand owned by Gruma SAB de CV, has announced the launch of Nutri-Ricas Carb Watch tortillas and Zero Net Carbs tortillas.
The Nutri-Ricas Carb Watch tortillas line will now include a Salsa Roja flavor, which is a low-calorie, high-fiber tortilla option that packs a delicious Mexican cuisine-inspired flavor. Meanwhile, the new Zero Net Carbs tortillas feature zero net carbs and zero sugar. These tortillas are geared toward those looking for a healthy flour tortilla alternative.
"Our goal has always been to provide families with high-quality and nutritious food they can count on for its delicious, authentic taste. Guerrero’s new Zero Net Carbs and Nutri-Ricas Carb Watch salsa roja tortillas give everyone the chance to try something new," said Sathish Mohanraju, vice president of marketing and trade marketing.
Zero-Carb Keto Tortillas
Guerrero Launches 'Zero Net Carbs' Tortillas and New 'Nutri-Ricas' Flavor
Trend Themes
1. Low-carb Tortillas - Disruptive Innovation Opportunity: Develop and market low-carb tortilla options for health-conscious consumers.
2. Zero Net Carb Foods - Disruptive Innovation Opportunity: Create and promote more zero net carb food products to meet the growing demand of the keto and low-carb diet market.
3. High-fiber Foods - Disruptive Innovation Opportunity: Develop and market high-fiber food options to promote digestive health and satisfy demand for healthier food alternatives.
Industry Implications
1. Food Manufacturing - Disruptive Innovation Opportunity: Invest in research and development to produce healthier food options in response to a growing health-conscious consumer market.
2. Health and Wellness - Disruptive Innovation Opportunity: Offer nutrition and wellness services to promote healthy lifestyles alongside new and developing food products.
3. Retail - Disruptive Innovation Opportunity: Expand and promote low-carb and zero net carb food options in grocery stores and supermarkets to meet the growing demand of health-conscious consumers.