Zippered Rugged Cargo Pants

Stüssy Taps Gramicci on a Collaborative Pair of Pants in Two Colorways

Stüssy works in collaboration with Gramicci on a rugged pair of cargo pants that feature zippered details and color blocking elements. The streetwear imprint joins forces with the outdoor label to fuse their talents and create two tonal options of the cargo pants.

The first of the two colorways is camo and the second is clay, with zippered elements to add function to the design. The pants feature the patented gusset crotch to provide liberty in movement and functional for activities including hiking and climbing or even lounging. The most notable part of the bottoms are the zippers at the knee to transition the pants into shorts for the warmer season. Rounding out the cargo pants is the built-in cargo belt for adjustability.
Trend Themes
1. Collaborative Fashion Partnerships - The collaboration between Stüssy and Gramicci highlights the trend of fashion brands partnering with outdoor labels to create functional and stylish apparel.
2. Convertible Clothing - The zippered elements and knee zippers on the rugged cargo pants showcase the trend of convertible clothing, allowing consumers to easily switch between pants and shorts.
3. Color Blocking in Streetwear - The two tonal options of the cargo pants, camo and clay, exemplify the trend of color blocking in streetwear, adding a bold and visually striking element to the design.
Industry Implications
1. Fashion and Outdoor Apparel - The collaboration between Stüssy and Gramicci bridges the gap between fashion and outdoor apparel, tapping into the potential for disruptive innovation in this hybrid market.
2. Athleisure and Outdoor Gear - The zippered cargo pants and functional design make them suitable for activities like hiking, climbing, and lounging, showcasing the potential for disruptive innovation in the athleisure and outdoor gear industries.
3. Streetwear and Fashion Retail - The trendy and visually striking design of the cargo pants, along with the collaboration between Stüssy and Gramicci, indicates potential disruptive innovation in the streetwear and fashion retail industries.

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