With the graduating class of 2020 largely unable to attend graduation ceremonies due to COVID-19, Smashburger wanted to help them keep the celebration going with Graduation Family Bundle Deals.
Smashburger's Graduation Family Bundle Deals come in several different forms. The new Classic Smash Bundle comes with either four Classic Singles and four Smash Tots, or six Classic Singles and six Smash Tots. There's also the Signature Single Bundle, which can include any single burger or sandwich. The Signature Single Bundle can be ordered with four Signature Singles and four Smash Tots, or six Signature Singles and six Smash Tots.
Smashburger's Graduation Family Bundle Deals can be ordered by phone or online for takeout and delivery.
Graduation-Themed Meal Bundles
These Graduation Family Bundle Deals Celebrate the Class of 2020
Trend Themes
1. Virtual Graduation Celebrations - Opportunity for online platforms to offer virtual graduation ceremonies and celebrations.
2. Meal Bundle Services - Potential for more restaurants and food delivery services to offer special meal bundles and deals for specific occasions.
3. Contactless Ordering and Delivery - Development of advanced contactless ordering and delivery systems to cater to increased demand during situations like COVID-19.
Industry Implications
1. Event Planning - Disruptive innovation opportunity for event planning companies to pivot and offer virtual graduation ceremony services.
2. Restaurant & Food Delivery - Restaurants and food delivery services can capitalize on the trend by creating and promoting graduation-themed meal bundles.
3. Technology & Online Platforms - Opportunity for online platforms to develop virtual graduation celebration platforms or partner with schools and universities for online ceremonies.