The Social Gaming Network has just released a game that will allow you to use your iPhone like a nine iron, just like Wii Golf. Who needs an expensive set of clubs, a tee time and a pressed collared shirt? This fun new app is a great addition to any gamer's collection.
Warning: Remember not to yell FORE out loud, people will think you're crazy.
Implications - With the proliferation of smartphones, there has been an increase in the amount of people that play app-supported games on their phone. Companies can benefit from this by creating their own games -- possibly featuring prizes for players -- or establishing a product placement partnership with a company that produces games.
Wii-Style Mobile Gaming
iGolf for the iPhone
Trend Themes
1. Mobile Gaming - Companies can explore developing mobile games for various audiences, including those with an interest in golf.
2. Social Gaming - Businesses can leverage the popularity of social gaming by creating app-supported games featuring prizes for players.
3. Product Placement Partnerships - Companies can establish partnerships with game producers to feature their products in mobile games.
Industry Implications
1. Mobile App Development - The increase in smartphone usage opens opportunities for companies to develop new gaming apps and offer unique gaming experiences.
2. Entertainment - Businesses in the entertainment industry can leverage the popularity of mobile gaming to create new gaming experiences and increase their market share.
3. Consumer Products - Product placement partnerships with game producers can expose companies in the consumer products industry to broader audiences.