Contemporary Spring Golf Wearables

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A.P.C. Unveils its Inaugural Golf Collection for SS22

French fashion label A.P.C introduces a new range of wearables for its first-ever Golf collection made up of apparel and accessories that are inspired by the sport. The designs are made for the Spring/Summer 2022 season and feature classic silhouettes that are purposeful on and off the golf course.

The A.P.C. Golf collection has a fashion aesthetic that includes premium goods picked by hand. The lifestyle items include headwear, a golf bag, a sweater vest, as well as women's polo and skirts that all have a stamped logo on every piece. The collection has unique raw materials that create timeless designs. Additional pieces include a baggy cream polo, a blue and white striped dress, and a denim railroad onesie.
Trend Themes
1. Fashionable Golf Wearables - Designing golf wear with fashion aesthetics that can be appreciated both on and off the golf course can create disruptive innovation opportunities for the golf industry.
2. Luxury Golf Accessories - Offering premium hand-picked golf accessories like headwear, golf bags, and sweater vests can create disruptive innovation opportunities for luxury fashion brands in the golf industry.
3. Raw Materials in Golf Wearables - Using unique raw materials in the design of golf apparel and accessories that create timeless designs can be a disruptive innovation opportunity for the sustainable fashion industry in the golf business.
Industry Implications
1. Golf Fashion - Golf fashion brands can innovate through designing wearable golf clothing and accessories that incorporate fashion aesthetics.
2. Luxury Fashion - Luxury fashion brands can innovate by producing premium hand-picked accessories for golfers looking for high-end products.
3. Sustainable Fashion - Sustainable fashion brands can innovate by creating golf wearables that are made with unique raw materials in order to stand out in the golf fashion industry.

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