Giles Deacon is renowned for his surprising, innovative and provoking creations, and he did not disappoint with the Giles Fall 2012 collection, showcasing seemingly singed dresses. A sort of enchanting, melancoholic ideal of beauty is seen in this collection, with highly feminine yet somehow austere (especially in details such as collars) dresses worn by fierce models.
The result is a subtle play between strength and delicacy, perfectly balanced and emphasized by unexpected elements such as big masks which turn models into some form of mythological, fairy creature. Burnt edges, holes and stains become patterns on texturized fabrics in cream and champagne tones. Ultimately, the Giles Fall 2012 collection is reminiscent of the villains and princesses from fictional fairy tale lands.
Seemingly Singed Gowns
The Giles Fall 2012 Collection Showcased Singed Gowns
Trend Themes
1. Singed Dresses - There is an opportunity for disruptive innovation in the fashion industry by creating a line of singed dresses that combine strength and delicacy.
2. Enchanting Beauty - An opportunity for disruptive innovation lies in the beauty industry by developing products that capture the enchanting, melancholic ideal of beauty seen in the Giles Fall 2012 collection.
3. Mythological Fashion - There is potential for disruptive innovation in the fashion industry by incorporating mythological elements, such as masks and fairy-like designs, into clothing collections.
Industry Implications
1. Fashion Industry - The fashion industry can benefit from disruptive innovation by embracing the concept of singed dresses, enchanting beauty, and mythological fashion.
2. Beauty Industry - The beauty industry can capitalize on the trend of enchanting beauty seen in the Giles Fall 2012 collection by creating innovative beauty products that evoke a sense of melancholic idealism.
3. Textile Industry - The textile industry has an opportunity for disruptive innovation by developing texturized fabrics in cream and champagne tones that incorporate burnt edges, holes, and stains as patterns.