Naoto Fukasawa Sole Bag

Get That New Shoe Smell in Your Purse

The Sole Bag by Naoto Fukasawa is a canvas tote bag made from the sole of a real Uwabaki sandal - a popular shoe worn by students in Japan. The bag's design lets you put the bag on any surface and not worry about getting the "sole" dirty as it is rugged and sturdy just like a real shoe. If you don't feel like using this bag to tote your precious goods, you could always buy two, put them on your feet and start a new fashion trend. This is one versatile trend for the fashion-forward!
Trend Themes
1. Sustainable Fashion - The use of recycled materials in fashion products offers disruptive innovation opportunities.
2. Upcycling - The repurposing of old products into new and innovative designs offers disruptive innovation opportunities.
3. Minimalist Design - The focus on simple and functional designs offers disruptive innovation opportunities for everyday products.
Industry Implications
1. Fashion - The fashion industry can explore sustainable and eco-friendly materials to create innovative and unique designs.
2. Accessories - The accessories industry can leverage upcycling techniques to create new and functional products from old materials.
3. Art and Design - The art and design industry can explore minimalist designs to create new and unique products that prioritize functionality and simplicity.

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