Geek culture is now celebrated and no longer demeaned in pop culture. The days of tormenting geeks, nerd and dweebs is long gone. Trend Hunter's Geek Trend Report provides insight into the trends, from art to fashion, that have catapulted this movement into the mainstream.
In recent months, there have been numerous patterns in art, fashion, design, advertising and entertainment that signal the popularity of geekdom. The gaming subculture is receiving celebrity endorsements. Fashion trends like thick black glasses, skinny jeans and t-shirts with obscure references to films in the geek canon are more visible. Moreover, artwork celebrating pillars of the dork community, like video games, mathematics and science, are exhibited in galleries all over the world.
Our report sifts through thousands of samples, various emerging patterns and key factors in geek culture that are permeating other industries.
Geek Trend Report
Follow Patterns That Gather Inspiration from Nerd Culture
Trend Themes
1. Geek Fashion - The fashion industry can incorporate elements of geek culture into their designs, such as thick black glasses and obscure film references on t-shirts.
2. Gaming Endorsements - Celebrities and other high-profile individuals can take advantage of the popularity of gaming by endorsing or partnering with gaming companies and products.
3. Geek Artwork - The art industry can invest in showcasing artwork that celebrates video games, mathematics, and science to attract the growing fanbase of geek culture.
Industry Implications
1. Fashion - Fashion designers can incorporate geek culture elements into their designs to appeal to a wider audience.
2. Gaming - Gaming companies can leverage the popularity of geek culture to expand their reach and appeal to a broader customer base.
3. Art - Art galleries and museums can invest in showcasing artwork that celebrates geek culture to attract a new and growing fanbase.