Connected Fish Locators

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The Garmin ECHOMAP Ultra Fish Finder Has an Advanced Construction

The Garmin ECHOMAP Ultra fish finder is an advanced piece of equipment for avid fishing enthusiasts to help them more intuitively locate schools of marine life below the surface. The unit comes with a 10 or 12-inch touchscreen display accented by a series of physical keys along the side and makes use of CHIRP traditional along with Ultra-High-Definition scanning sonars. These technologies work together to locate fish with more accuracy, while the optional Garmin Navionic+ cartography provides inland and coastal information.

The Garmin ECHOMAP Ultra fish finder works with the accompanying ActiveCapitain app to let users share data, charts and sonar information with connected devices. The unit will offer crisp views of fish to help fishers determine what species they are.
Trend Themes
1. Increased Accuracy Fish Finders - Emerging trend where precision technology is being incorporated into fish finders for more accurate scans of marine life.
2. Interactive Fish Finder Mapping - Emerging trend where fish finders incorporate mapping and sharing features aimed at improving users’ fishing experience.
3. Connected Marine Life Scanning - Emerging trend where fish finders include connectivity features for transferal and analysis of scanned marine information.
Industry Implications
1. Fishing Equipment - The fishing industry is moving towards incorporating more precision-enhancing technology into fish finders - presenting an opportunity for manufacturers to capitalize on the trend.
2. Software Development - With integrated apps being an integral part of products like the Garmin ECHOMAP Ultra fish finder, there is scope for tech companies to embark on developing more innovative features for mobile and GPS-connected devices.
3. E-commerce - The surge in demand for marine equipment presents an opportunity for e-commerce platforms to venture into catering to the selling of fish finders and other marine devices, further expanding market reach.

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