The Garbstore Spring/Summer 2018 collection draws inspiration from British coalworkers and the National Coal Board of the 80s. The capsule recalls the old coalworkers uniforms through pieces such as the NCB Work Jacket. It is directly based off the uniform with garment-dyed and enzyme-washed fabric materials to alter the garments from a place of vintage revival. The pockets are also reinforced to secure its sturdiness to match its authenticity.
Some other National Coal Board references accent the Garbstore Spring/Summer 2018 collection on pieces such as the chore coats and matching pants. Colorful embellishments that read "Jungles Shirt," "PEOPLE NEED COAL," and "HIGHLY ECCENTRIC ORBITING SATELLITE" is decorated across sweaters. Another notable piece is the Co-op Trench -- it is short in length, has adjustable ties, packable qualities, and is made with high-density Japanese cotton.
British Heritage-Inspired Lines
The Garbstore Spring/Summer 2018 Draws Influence from 80s Britain
Trend Themes
1. Heritage-inspired Fashion - Opportunity to create vintage-inspired lines that draw inspiration from historical places, events, and people.
2. Workwear-influenced Clothing - Opportunity to design functional clothing that is durable and fashionable, with a focus on utility and functionality.
3. Branded Messages on Apparel - Opportunity to incorporate relevant and engaging messages on clothing to express brand identity or social issues.
Industry Implications
1. Fashion and Apparel - Trends present opportunities to create new fashion lines that draw inspiration from historical events and people or utility-focused workwear clothing.
2. Manufacturing - Trends open up opportunities to design new functional clothing that is durable and fashionable.
3. Advertising and Marketing - Trends bring opportunities to create engaging branded messages on apparel.