Mod Pizza, the U.S-Based pizza restaurant, has debuted a new fundraising meal promotion. The 'Modness Meal' is a combo that includes a 'Mod-size' pizza or salad and a 20-oz Coca-Cola.
Mod Pizza is committed to using its service to support positive change in society. Due to this, $1 per Modness Meal sold will be donated to 'Feeding America.' Mod Pizza refers to this mission as 'spreading modness.' Thus far, Mod Pizza has provided over 1.3 million meals to communities in need.
Feeding America is a non-profit organization in the United States that primarily runs food banks for individuals who are struggling to find meals. Feeding America has established over 200 food banks that are all dedicated to this goal. With the funding from the Modness Meal fundraiser, Feeding America can accelerate its mission of feeding the struggling members of society.
Fundraising Meal Promotions
'Mod Pizza' Debuts 'Modness Meal' to Support Food Banks
Trend Themes
1. Socially-conscious Meal Promotions - Businesses can implement fundraising promotions that not only promote their products but also support a social cause.
2. Collaborative Fundraising Efforts - Partnerships between businesses and non-profit organizations can accelerate the impact of fundraising efforts.
3. Donations as a Marketing Strategy - Businesses can use their donations as a marketing tool to attract socially-conscious consumers.
Industry Implications
1. Food and Beverage - Restaurants and food brands can implement socially-conscious promotions like the Modness Meal to generate revenue while supporting a social cause.
2. Non-profit - Organizations like Feeding America can collaborate with businesses to accelerate their mission of supporting struggling members of society.
3. Marketing - Marketing professionals can leverage donations as a marketing tool to promote socially-conscious businesses and their products.