Fruit and cheese are companions that are often lined up side-by-side on decadent sampling platters, but Kyubu is the name of a brand that's bringing these two ingredients closer than ever in the form of compact snack cubes.
Kyubu's fruit-and-cheese cubes are branded as "Japanese-style cheese cubes" that comes in a variety of inventive flavors like Strawberry, Orange Yogurt, as well as Chocolate & Almond and Nacho. These unique cheese products are first being released through supermarkets in Thailand and Singapore.
While it's been found that Asians eat less than 10% of the world's cheese, consumption of this dairy product is rising as cheese consumption is expected to reach about 1.65 million tons in Asia by 2020.
Fruity Cheese Cubes
Kyubu Combines Snack Cubes That Blend the Taste of Fruit and Cheese
Trend Themes
1. Fruit-and-cheese-combination-snacks - Kyubu's unique fruit-and-cheese cubes can be a disruptive innovation opportunity in the snack industry and may generate demand for other creative combination snacks.
2. Inventive-cheese-flavors - Kyubu's inventive cheese flavors such as Strawberry, Orange Yogurt, Chocolate & Almond, and Nacho can inspire other food manufacturers to come up with unique and marketable flavors.
3. Increased-cheese-consumption-in-asia - The rising consumption of cheese in Asia presents a growth opportunity for dairy product manufacturers to tap into this market and offer more cheese-related products.
Industry Implications
1. Snack - Kyubu's fruit-and-cheese cubes can be a disruptive innovation in the snack industry by creating a new subcategory of combination snacks that may appeal to a wider market.
2. Food Manufacturing - Kyubu's inventive cheese flavors can inspire food manufacturers to expand their product lines and reach new markets with creative and unique flavors.
3. Dairy Product - The rising demand for cheese in Asia presents a growth opportunity for dairy product manufacturers to expand their operations in this market and provide more cheese-related products.