This food packaging system is designed to minimize food waste with a concept dubbed 'precycling.' Czech company Arancia Europa developed MIWA (MInimum Waste) as a way for retailers to sell wrapper-free food.
The company provides waste-free food transportation to stores using tech-embedded reusable capsules. This controls any waste and prevents it from leaving the supply chain. This enables consumers to purchase food instead of packaging. MIWA will fill the customers' "own or returnable eco-friendly containers with the goods of your choice, in a fast and hygienic way." The food packaging system encourages people to shop for only what they need. The MIWA app offers detailed product info, recipes and ways to support sustainable communities. You can also pay using the app.
Wrapper-Free Shopping Systems
MIWA is a Food Packaging System that Discourages Food Waste
Trend Themes
1. Precycling Food Packaging - A trend in the food industry where companies are developing packaging systems that minimize waste and encourage consumers to shop for just the product.
2. Tech-embedded Reusable Capsules - A trend in logistics and transportation where companies are using tech-embedded reusable capsules to transport products in a waste-free manner.
3. App-based Sustainable Shopping - A trend in retail where companies are developing apps that offer detailed product information, recipes, and support for sustainable communities to encourage eco-friendly shopping.
Industry Implications
1. Food Packaging - The food packaging industry can explore the development of wrapper-free systems that reduce food waste and promote eco-friendly shopping.
2. Logistics and Transportation - The logistics and transportation industry can adopt and innovate tech-embedded reusable capsules to minimize waste in the supply chain.
3. Retail - The retail industry can leverage app-based platforms to provide detailed product information, recipes, and support for sustainable communities, thereby encouraging eco-friendly shopping.