Discovery has created a Food Network Kitchen service that will walk customers through cooking. Customers of the service will be able to ask Alexa for help if they need it. Discovery's cooking service will be available beginning on October 2019, the service will be free with a purchase of recipes, or customers can pay either $60 a year or $7 a month.
The Food Network Kitchen service will offer both live and on-demand cooking classes. Users will be able to find different classes, recipes, or videos through Alexa. The service will be available on a number of different Amazon devices, like the Echo Show, as well as Fire TV. The service will also be available on mobile apps for Android and iOS.
Smart Home Instructional Cooking
The Food Network Kitchen Service Will Be Integrated with Alexa
Trend Themes
1. Smart Home Cooking - Integrating cooking services with smart home devices like Alexa presents an opportunity for new personalized cooking experiences.
2. Live and On-demand Classes - Providing both live and on-demand cooking classes on a subscription-based model presents a new way of learning how to cook.
3. Mobile Integration - Integrating cooking services with mobile apps presents an opportunity for users to learn to cook from anywhere.
Industry Implications
1. Home Technology - Smart home cooking offers an opportunity for companies to capitalize on the growing trend of home cooking and smart home technology.
2. Cooking Education - Subscription-based cooking classes create a new market for companies interested in offering cooking education in a more accessible and convenient way.
3. Mobile Apps - Integrating cooking services with mobile apps presents an opportunity for mobile app companies to expand into the cooking education space.