The 'Fluid VLT' is a new electric mountain bike from Norco that offers performance features capable of tackling tough trails and hills. It features a lightweight and durable hydroformed aluminum frame with internal routing, generous standover clearance, and long-travel dropper posts. The bike is designed with Norco’s exclusive 'Ride Aligned' design system to create rider-first geometry and precision suspension kinematics. The Fluid VLT has 140mm of suspension travel up front and 130mm out back, making it a versatile and capable all-mountain machine.
The Fluid VLT is powered by the best-in-class Shimano STEPS EP8 drive system, which is whisper-quiet and customizable in terms of torque and efficiency. The bike allows users to choose their battery capacity from either a 540Wh, a 720Wh or a massive, industry-leading 900Wh depending on how they ride. The batteries are encased inside the downtube for protection and are easily removable for charging on and off the bike or for easy swaps. The Fluid VLT also comes with robust components for performance and durability, such as e-certified forks and 29" wheels with grippy tires and supportive sidewalls. The bike has a price range of $4,999 to $6,999 USD depending on the model and battery option, and it is available now at select Norco dealers.
Height-Accommodating E-Bikes
The Norco Fluid VLT Mountain Bike Has a Highly Adjustable Seat
Trend Themes
1. Height-accommodating E-bikes - The Norco Fluid VLT Mountain Bike features an adjustable seat, offering a solution to the demand for customizable electric bikes.
2. Performance Electric Mountain Bikes - The integration of the Shimano STEPS EP8 drive system in the Fluid VLT presents a disruptive innovation opportunity for the electric mountain bike industry.
3. Rider-first Geometry and Precision Suspension - Norco's 'Ride Aligned' design system in the Fluid VLT provides a disruptive innovation opportunity for manufacturers to create bikes with precise suspension kinematics and rider-specific geometry.
Industry Implications
1. E-bike Manufacturing - The development of height-adjustable e-bikes like the Norco Fluid VLT opens up opportunities for manufacturers to cater to individual rider preferences and needs.
2. Bicycle Components - The integration of the Shimano STEPS EP8 drive system in the Fluid VLT creates an avenue for bicycle component manufacturers to produce high-performance electric drivetrain systems.
3. Mountain Bike Retail - The introduction of the Norco Fluid VLT, with its rider-first geometry and precision suspension, provides an opportunity for retailers to offer technologically advanced all-mountain electric bikes to customers.