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Arby's New Fish ‘N Cheddar Sandwich Features a Crispy Fish Fillet

Though fish and chips is a time-tested duo, Arby's is hoping to make fish and cheddar an equally iconic pairing with its new Fish ‘N Cheddar Sandwich.

Arby's new Fish ‘N Cheddar Sandwich is part of the chain's recent efforts to expand its seafood offerings. The Fish ‘N Cheddar Sandwich starts with a crispy fish fillet, which is paired with shredded lettuce, tartar sauce, and a gooey cheddar cheese sauce, all served on a sesame seed bun.

The chain has also brought back two other fishy offerings: the Crispy Fish Sandwich and the King’s Hawaiian Fish Deluxe Sandwich. Both are made with a wild-caught Alaskan Pollock fillet that's been crispy fried and paired with tartar sauce.
Trend Themes
1. Seafood Expansion - There is an opportunity for other fast food chains to expand their seafood offerings and create new and innovative fish-based menu items.
2. Unique Pairings - Exploring unique flavor combinations, such as fish and cheddar, can lead to novel and enticing menu items that cater to adventurous eaters.
3. Premium Fast Food - Offering high-quality fish fillets and premium ingredients in fast food settings creates a market for indulgent and elevated fast food experiences.
Industry Implications
1. Fast Food Chains - Fast food chains can leverage the trend of seafood expansion to diversify their menus and attract seafood-loving customers.
2. Casual Dining Restaurants - Casual dining restaurants can explore unique pairings like fish and cheddar to elevate their menu offerings and differentiate themselves from competitors.
3. Seafood Suppliers - Seafood suppliers can tap into the demand for premium fish fillets and partner with fast food chains to provide high-quality seafood options.

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