Photographer Filip Milenkovic was inspired by a 'Wildflower' when he shot Faith Picozzi for the C-Heads exclusive editorial of the same name.
Milenkovec wanted to capture both the tenderness and resilience of a wildflower with this shoot, and he couldn't have chosen a better subject than Picozzi, whose sensuality is practically ripe for the picking in each photograph. Milenkovec explains, "A wildflower is very delicate but also has a hardy skin and can survive in any environment. The vibe I was going for was more of a natural look, not a made up one, which is why we involved nature and flowers."
The editorial features soft lighting, a sun-kissed color palette and blossoming flowers. Picozzi was styled in feminine fashions (which complement her tousled red hair) from UK retailer Topshop.
Sun-kissed Wildflower Editorials
Filip Milenkovic Photographs Faith Picozzi for C-Heads
Trend Themes
1. Sun-kissed Photography - Opportunity for photographers to capture natural beauty and emphasize delicate features with soft lighting and a sun-kissed color palette.
2. Wildflower Aesthetic - Potential for fashion and beauty brands to embrace the wildflower aesthetic, incorporating soft and feminine looks that highlight natural beauty.
3. Nature-inspired Editorials - Rise in demand for editorial shoots that incorporate nature and flowers, creating a connection between fashion and the environment.
Industry Implications
1. Photography - Disruptive innovation opportunity for photographers to experiment with capturing the beauty of wildflowers and natural elements in their work.
2. Fashion Retail - Opportunity for fashion retailers to curate collections and styles that reflect the wildflower aesthetic, appealing to consumers who embrace natural beauty.
3. Beauty Industry - Potential for beauty brands to develop products and makeup looks that embrace the delicate and natural beauty inspired by wildflowers and nature.