It would have been a major coup to Ford if Jennifer Lopez had arrived for the American Idol finale in this Fiat 500 limo. The Italian micro-car, recently brought back to America, has been stretched to provide the ultimate in fuel-efficient luxury.
The 500 is one of Italy's most iconic cars, so this definitely isn't the first time that someone has turned it into a limo. However, it is the first time that someone has taken the new 500 and gave it a little more legroom. This Fiat 500 limo may be a one-of-a-kind at the moment, but don't be shocked if a few more show up on the scene in the upcoming months. The 500 is slowly taking America by storm. It's only a matter of time before Escalade and Hummer limos are phased out in favor of Fiats.
Stretched Italian Micro-Cars
The Fiat 500 Limo Adds a Little More Legroom to the Iconic Auto
Trend Themes
1. Micro-car Stretching - There is a growing trend of stretching micro-cars to provide more legroom and fuel-efficient luxury.
2. Iconic Car Reinvention - There is an emerging trend of taking iconic cars like the Fiat 500 and reinventing them to suit new market demands.
3. Growing Popularity of Fiat 500 - The Fiat 500 is gaining popularity in America, indicating potential disruption to the traditional limousine market.
Industry Implications
1. Automotive - The automotive industry has an opportunity to explore the niche market of stretched micro-cars and create innovative luxury options.
2. Transportation - The transportation industry can capitalize on the trend of iconic car reinvention to offer unique and stylish transportation options.
3. Car Rental - Car rental companies have the potential to tap into the growing popularity of the Fiat 500 by offering it as a luxury rental option.