I’m totally an advocate for toys that encourages an active imagination such as the Ferra magnetic toy. Designed by Kelly Harrigan for the first ever international toy competition held by toy manufacturer Naef Spielzeug, it placed first.
Charged to design a toy made of wood for the ages of 3-99, the criteria was broad. But the Ferra magnetic toy is just that, a wooden plaything for anyone and everyone.
Imagination-Required Playthings
The Ferra Magnetic Toy Wins at International Toy Competition
Trend Themes
1. Imagination-required Playthings - The Ferra magnetic toy encourages imaginative play and creativity.
2. Active Toys - Toys like the Ferra magnetic toy promote active play and engagement.
3. International Toy Competitions - International toy competitions showcase innovative toy designs like the Ferra magnetic toy.
Industry Implications
1. Toy Manufacturing - Toy manufacturers have the opportunity to create similar interactive toys that stimulate imagination.
2. Wooden Toy Industry - The wooden toy industry can explore the market for creative and engaging toys like the Ferra magnetic toy.
3. All-age Toy Market - The all-age toy market presents a potential niche for toys like the Ferra magnetic toy that can be enjoyed by people of all ages.