For the Spring season, Vogue China chose to dress famous Chinese model Fei Fei Sun in blossoming floral and pastel shades.
Vogue China's famous photographer Sharif Hamza shot Sun draped in embroidered, silk and chiffon couture gowns against a blushed pink background. The shoot's vibe was a mix of delicate pastel colors with floral-inspired geometric shapes. One of the most intricate pieces Sun has on is a structured lavender, long-sleeved dress with carefully constructed yellow and purple morning glories scattered across the shoulders.
Sun embodies the epitome of Spring with minimal makeup, a classic pink pout and a tousled ponytail.
One of the most noteworthy photos shows Sun hanging her body effortlessly across a pink staircase in a Dolce & Gabbana cherry blossom-printed silk dress.
Blushed Feminine Floral Photoshoots
Fei Fei Sun Poses in Feminine Florals for Vogue China May 2014
Trend Themes
1. Feminine Floral Couture - Opportunity for fashion brands to create intricate, floral-inspired designs on couture gowns and dresses for the Spring season.
2. Pastel Palette Photoshoots - Opportunity for photographers to showcase the beauty of delicate pastel colors against a blushed pink background in photoshoots.
3. Effortlessly Spring Makeup - Opportunity for makeup brands to create a minimal and natural makeup look to embody the epitome of Spring.
Industry Implications
1. Fashion - High-end fashion brands can take advantage of the trend towards feminine floral couture.
2. Photography - Photographers can offer pastel palette photoshoots as a unique and popular option for clients.
3. Beauty - Makeup brands can create a Spring-inspired minimal makeup look, as seen in the shoot.