The F*cking Young! 'A Mad Man' editorial showcases a range of casually dapper looks that could be likened to the men's wardrobes in 'Mad Men.' Yet the looks are much more modern than retro. Not to mention that the tousled bangs are far removed from the carefully slicked back hairdos featured in every episode of the hit AMC television show.
Shot by photographer Lara Gilberto, the F*cking Young! 'A Mad Man' editorial is an online exclusive. It stars male model Malthe Madsen of Premium Models Paris. Although well put-together, it almost looks as though he ran to the photoshoot. His cheeks are flushed and skin is dewy. Stylist Benoit Martinengo clad him in pieces from Burberry, Marc Jacobs, Paul Smith, Juun J, Acne, Dries Van Noten and more
Sweaty Somber Editorials
The F*cking Young! 'A Mad Man' Photoshoot Stars Male Model Malthe Madsen
Trend Themes
1. Casually Dapper Looks - Opportunity for innovative fashion brands to create modern menswear inspired by the classic 'Mad Men' style.
2. Tousled Bangs - Opportunity for hair care products and salons to capitalize on the trend of relaxed, messy hairstyles.
3. Online Exclusives - Opportunity for online fashion platforms to showcase exclusive editorial content and drive engagement.
Industry Implications
1. Fashion Brands - Opportunity for fashion brands to create and market modern menswear inspired by the classic 'Mad Men' style.
2. Hair Care Products - Opportunity for hair care product companies to develop products for achieving and maintaining tousled, relaxed hairstyles.
3. Online Fashion Platforms - Opportunity for online fashion platforms to curate and showcase exclusive editorial content to attract and engage audiences.