Because you wouldn’t want just anyone staying at your cottage or beach-front property, the Facebook Shared Porch ensures it’s a friend—a Facebook friend.
The Facebook Shared Porch application aims to capitalize on the ‘trust’ among Facebook friends by allowing users to list and rent their vacation homes via the popular social networking tool. Users can control the visibility of their ad, whether everyone in their network can see it or just their friends. Not only do users of the Facebook Second Porch get to see the "face behind the place," they also benefit from detailed photos, descriptions, recommendations from friends, and comments from past guests.
Facebook House Swaps
Use the Facebook Shared Porch to List and Rent Vacation Homes
Trend Themes
1. Shared Economy - The Facebook Shared Porch taps into the growing trend of shared economy by allowing users to rent and list vacation homes through trusted connections on Facebook.
2. Trust-based Commerce - The Facebook Shared Porch leverages the trust between Facebook friends to facilitate secure and reliable transactions in the vacation home rental industry.
3. Social Networking Integration - The Facebook Shared Porch integrates with social networking platforms like Facebook to provide a seamless and personalized experience for users looking to rent vacation homes.
Industry Implications
1. Real Estate - The Facebook Shared Porch disrupts the real estate industry by offering an innovative platform for renting vacation homes, bypassing traditional rental services.
2. Tourism and Hospitality - The Facebook Shared Porch presents disruptive opportunities in the tourism and hospitality industry by enabling individuals to directly connect and transact for vacation home rentals.
3. Technology and Social Media - The Facebook Shared Porch creates new possibilities within the technology and social media industry by harnessing the power of social networks for peer-to-peer vacation home rentals.