Canned drinks are often associated with being a lesser-than option when compared to freshly prepared varieties, but the Emmi Caffè Latte Espresso Shot aims to change this. Featuring a recipe that incorporates freshly prepared espresso and other fresh ingredients, the drink is positioned as being a convenient way to enjoy the coffee beverage without having to brew your own from home. The canned espresso drink also makes it possible to avoid busy cafes and keep breaks throughout the day more focused on actually being a time to relax.
The Emmi Caffè Latte Espresso Shot contains 140mg of caffeine and has a low calorie level of just 48 per serving despite having a bit of sugar and milk in the mix to cut the bitterness of the espresso.
Freshly Canned Espresso Drinks
The Emmi Caffè Latte Espresso Shot is Balanced Yet Boosting
Trend Themes
1. Freshly-canned Espresso - Disruptive innovation opportunity: Develop new canned espresso drinks that incorporate freshly prepared espresso and other fresh ingredients, providing a convenient and premium alternative to brewing coffee at home.
2. Convenient Coffee Beverages - Disruptive innovation opportunity: Create ready-to-drink coffee options that offer the convenience of canned beverages while maintaining high-quality taste and ingredients.
3. Premium On-the-go Drinks - Disruptive innovation opportunity: Cater to the demand for premium, on-the-go beverages by developing canned drinks that position themselves as a luxurious and hassle-free option for busy professionals.
Industry Implications
1. Beverage Packaging - Disruptive innovation opportunity: Explore new packaging solutions for canned beverages that enhance the freshness and quality of the product, capturing the attention of consumers seeking convenient options without compromising taste.
2. Coffee Retail - Disruptive innovation opportunity: Develop innovative retail strategies that bridge the gap between freshly brewed coffee and convenient canned options, attracting consumers looking for quick and satisfying coffee experiences.
3. Premium Convenience Food - Disruptive innovation opportunity: Merge the concept of premium food and convenience by introducing new lines of premium canned drinks that offer high-quality ingredients and flavors, providing a luxurious experience for consumers on the go.