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The Erin Fetherston Pre-Fall 2012 Collection is Whimsical and Sweet

If you're growing a little bit tired of the ladylike, structured designs that have been taking over the runways as of late, then you'll love the Erin Fetherston Pre-Fall 2012 collection.

While many other design houses are sticking with the '50s-inspired look yet again, American designer Erin Fetherston is taking a more whimsical, fairytale approach to dressing, and fans could not be more pleased with her aesthetic.

Flirty cocktail dresses in lace and floral prints are ultra feminine and perfectly complement the color palette of blush, champagne, pink and cream, with hits of black and turquoise here and there.

The super girly Erin Fetherston Pre-Fall 2012 collection is given an even more whimsical feel by models sporting messy side braids and embellished headbands for a modern-day Cinderella feel.
Trend Themes
1. Whimsical Fashion - Designers can explore more fantastical and fairy-tale inspired fashion collections to differentiate themselves from the more structured designs on the runway.
2. Floral Prints - Using floral prints as a key design element can make dresses and clothing designs more feminine and whimsical.
3. Embellished Headbands - Headbands with embellishments can add a modern-day Cinderella feel to an outfit, and be a unique selling point of fashion designs.
Industry Implications
1. Fashion Design - Fashion designers can tap into the whimsical fashion trend to create collections that stand out from the pack and offer customers an alternative to the more structured designs on offer.
2. Women's Clothing Retail - Retailers can supply customers with feminine and fantastical fashion designs that use floral prints and embellished headbands.
3. Hair Accessories - Hair accessory designers can create unique headband designs that embody the modern-day Cinderella feel seen in the Erin Fetherston Pre-Fall 2012 collection.

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