The designer who wishes his client to act as a designer actually has his work cut out for him. The Groobe EQUUS Collection was dreamed up as a customizable furniture concept that would allow the user to mix and match a range of components to build his own perfect pieces.
To facilitate this exercise, Armands Grube worked in a single material, a lovely ash with a subtle wood grain texture. Different table legs, planked surfaces, perforated hanger rails and rectangular cabinets were created with special Latvian dovetail splices sawed in, enabling the easy joining of various pieces without any need for hardware or adhesives. Once constructed, some of the EQUUS Collection creations can be disassembled and can also change function when placed in different orientations.
Mixing Minimalist Movables
EQUUS Collection Comprises Various Components for Customized Furniture
Trend Themes
1. Customizable Furniture - Opportunity for businesses to offer customizable furniture options that allow customers to mix and match components to create their ideal pieces.
2. Sustainable Design - Disruptive innovation opportunity for businesses to incorporate sustainable materials, such as ash wood, into their furniture designs.
3. Modular Construction - Opportunity for businesses to develop modular furniture that can be easily assembled and disassembled without the need for hardware or adhesives.
Industry Implications
1. Furniture Manufacturing - Disruptive innovation opportunity for furniture manufacturers to adopt a customizable approach and offer personalized furniture options.
2. Material Suppliers - Opportunity for suppliers of sustainable materials, like ash wood, to cater to the growing demand in the furniture industry.
3. Interior Design - Disruptive innovation opportunity for interior design firms to create modular furniture solutions that can be easily adapted to different spatial arrangements.