Men and women without a vested interest in shopping may be bored to tears by the EOFSM Phone. The EOFSM Phone is a conceptual mobile designed to enhance the solo clothes shopping experience. Ruixiao Zhang's device takes the shape of a handbag and uses in-store WiFi to connect solo shoppers with their friends.
The EOFSM Phone can let you know when other friends are nearby and can also be used to scan price tags. The scanner function is particularly useful as it allows shoppers to receive in-depth information on the product including if the store has it in the shopper's size or not. Many things change over time, but women's love of shopping seems to be here to stay. Maybe it's time to start designing phones that cater specifically towards this love?
Handbag-Inspired Mobiles
The EOFSM Phone is Designed to Enhance the Solo Shopping Experience
Trend Themes
1. Handbag-inspired Mobiles - Opportunity for mobile phone manufacturers to design devices that cater specifically towards the solo shopping experience.
2. Enhanced Shopping Experience - Opportunity for retail stores to provide in-store WiFi and scanner functions to enhance the solo shopping experience.
3. Social Shopping - Opportunity for mobile phone apps to connect solo shoppers with friends and provide location updates.
Industry Implications
1. Mobile Phone Manufacturing - Opportunity for mobile phone manufacturers to create handbag-inspired mobiles that enhance the shopping experience.
2. Retail - Opportunity for retail stores to provide in-store WiFi and scanner functions to enhance the solo shopping experience.
3. Mobile App Development - Opportunity for mobile app developers to create apps that connect solo shoppers with friends and provide location updates.