The EnC Fall 2011 ad campaign shows the power of a beautiful face and well-known name. Starring model Karlie Kloss, this otherwise internationally unrecognized Korean fashion label has now made quite the impact in the industry. By enlisting Kloss as the face of its brand and specifically the EnC Fall 2011 ad campaign, EnC has garnered international attention and hopefully a larger fan base because of it.
The EnC Fall 2011 campaign's focus on youthful, feminine fashion will definitely appeal to many. With tons of texture, from dusty pink ruffles and roses to street-chic wool fingerless gloves and beanies, these looks are perfect for fall -- and even spring -- weather. Versatile and full of personality, the EnC Fall 2011 campaign is a winner.
Youthful Flirty Fashion
The EnC Fall 2011 Ad Campaign Stars the Beautiful Karlie Kloss
Trend Themes
1. Youthful Fashion - There are opportunities for disruptive innovation in creating fashion lines that cater to the youthful market segment with versatile and personality-filled designs.
2. Feminine Fashion - Disruptive innovation can be explored by developing fashion brands that focus on feminine styles, incorporating elements like ruffles and roses to appeal to a wide audience.
3. Street-chic Fashion - There is potential for disruptive innovation in the fashion industry by designing street-chic collections that mix luxury and casual elements, such as wool fingerless gloves and beanies.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunities exist within the fashion industry by creating unique and appealing fashion lines that can garner international attention and attract a larger fan base.
2. Youth Fashion Industry - The youth fashion industry can explore disruptive innovation by offering versatile and personality-filled fashion options that cater specifically to the youthful market segment.
3. Feminine Fashion Industry - Disruptive innovation can be pursued by the feminine fashion industry through the development of fashion brands that focus on feminine styles, incorporating elements like ruffles and roses to appeal to a wide audience.