Contemporary Zorro Lookbooks

Be Mysterious with the Emporio Armani Fall/Winter 2012 Collection

The Emporio Armani Fall/Winter 2012 lookbook channels the fashionable prowess of legendary character Zorro. The latest from the international Italian fashion house Armani is this high end, ready-to-wear collection that uses chic dark hues of black, anthracite, brown and smokey gray. The lookbook features models Emilio Flores, Pete Bolton and Joan Pedrola donning the dapper ensembles designed by Giorgio Armani.

Though the looks were inspired by the Far East, the garments, which include plain coats, leather jackets and ponchos appear to be something that would be worn by a contemporary Zorro, who is known for his flowing Spanish cape and flat-brimmed black sombrero. The Emporio Armani Fall/Winter 2012 collection reflects the essential colors and garments needed in the wardrobe of the modern day man.
Trend Themes
1. Contemporary Zorro Fashion - Opportunity for clothing brands to create modern interpretations of the classic Zorro look with dark hues and flowing capes.
2. Far East Inspired Fashion - Chance for designers to explore and incorporate elements of the Far East into their collections, creating unique and culturally influenced garments.
3. High-end Ready-to-wear Collections - Potential for fashion houses to develop luxurious and accessible ready-to-wear collections that cater to the modern man's wardrobe needs.
Industry Implications
1. Fashion - Disruptive innovation opportunity to create stylish and contemporary interpretations of Zorro-inspired fashion.
2. Clothing Retail - Opportunity for retailers to stock and promote Far East inspired collections, attracting customers looking for unique and culturally influenced garments.
3. Luxury Goods - Potential to tap into the market for high-end ready-to-wear collections that offer both luxury and accessibility to the modern man.

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