Em Cosmetics is expanding its line to incorporate a skincare range, offering consumers the essentials to help get their skin through the dry winter months. The changing temperatures and prolonged exposure to harsh conditions can distress the skin. In its latest collection, Em Cosmetics aims to address and soothe some of those skincare woes.
The new line arrives complete with two exciting products: the Face Cuddle Moisture Balm and the Lip Cushion Nourishing Balm. Both products were formulated with nourishing ingredients like squalane, sacha inchi oil and coffee seed oil, which not only moisturizes the skin, but helps to build a protective layer to fight against moisture loss. Meanwhile, the lip product is formulated with hyaluronic acid, vitamin E and jojoba oil.
Moisturizing Skincare Lines
Em Cosmetics Releases Two Exciting Skincare Products
Trend Themes
1. Skincare Product Expansion - Cosmetic companies extending into skincare lines to offer consumers comprehensive care.
2. Moisturizing Solutions for Harsh Conditions - Companies offering solutions to counter prolonged exposure to harsh weather conditions.
3. Nourishing Ingredients Formulation - Development of skincare products that employ nourishing and skin-protecting ingredients.
Industry Implications
1. Cosmetics Industry - Expanding into skincare lines to offer comprehensive products to consumers.
2. Skincare Industry - Developing innovative products to combat prolonged exposure to harsh weather conditions.
3. Beauty Industry - Creating new skincare lines formulated with nourishing ingredients for comprehensive skincare.